Instagram User Guide: Exploring the Visual Magic of Social Media

Description

This article delves into Instagram’s features, usage tips, and best practices to help you make the most of this popular visual social platform, enhancing your personal brand and social experience.

1. Introduction to Instagram: The Pioneer of Visual Social Media

Instagram is a globally popular social media app known for its unique visual sharing features, attracting hundreds of millions of users. Since its launch in 2010, Instagram has become a vital platform for people to showcase their lives, share creativity, and build social networks. It is also a crucial channel for marketers, brands, and businesses to reach potential customers.

1.1 Core Concept of Instagram

The name Instagram comes from combining “instant” and “telegram,” reflecting its core concept of quickly sharing life’s moments. The platform encourages users to record and share their daily lives, hobbies, and creative inspirations through images and short videos. Compared to other text-based social platforms, Instagram emphasizes visual experiences, allowing users to convey emotions, stories, and information through images and videos.

1.2 Development History of Instagram

Here is the development history of Instagram, supplemented with some important milestones:

• October 2010: Kevin Systrom and Mike Krieger founded Instagram in San Francisco, initially launching only on iOS.
• December 2010: User count surpassed 1 million.
• April 2012: Facebook acquired Instagram for $1 billion, which attracted widespread attention at the time.
• April 2012: Launched the Android version, rapidly expanding the user base.
• June 2013: Introduced video sharing, allowing users to upload videos up to 15 seconds long.
• August 2016: Launched Instagram Stories, mimicking Snapchat’s ephemeral content model, which became very popular.
• June 2018: Launched IGTV, supporting longer video content, aimed at competing with YouTube.
• August 2020: Launched Reels, competing in the short video market with TikTok, offering more creative tools and music options.
• Continuous Evolution: Instagram continues to introduce new features such as Live, Shopping, and Direct Message, constantly enriching the user experience.
• Algorithm Adjustments: Instagram’s algorithm is continuously adjusted, affecting how content is displayed and its reach, which also impacts user and marketer strategies.

1.3 Main Features of Instagram

In addition to the development history mentioned above, here are some of Instagram’s main features to provide a more complete picture:

• Focus on Visual Content: Emphasizes sharing photos and videos, offering various filters and editing tools to easily enhance content.
• Community Interaction Features: Provides likes, comments, sharing, and following functions, facilitating user interaction and community building.
• Hashtags: Helps users search and discover content of interest, making content more visible to target audiences.
• Stories: Offers a more immediate and lifestyle-oriented way to share content, enhancing user interaction and engagement.
• Reels: Provides rich creative tools for short video production, attracting younger demographics.
• Business Features: Offers business accounts, ad placements, and shopping features, facilitating marketing and sales for businesses and brands.
• Explore Page: Recommends relevant content and accounts based on user interests and interaction history, helping users discover new things.

Instagram Official Website

2. Main Functions of Instagram

2.1 Profile

Your profile is your digital business card on Instagram and the first impression others have of you. A well-designed profile can effectively attract more followers and showcase your personal brand or business image. It includes:

• Profile Picture: It’s recommended to use a clear, high-quality image, preferably a headshot or brand logo, for easy recognition.
• Bio: Use concise text to introduce yourself or your brand, including keywords, interests, contact information, or website links. Use line breaks and emojis to make the bio more readable.
• Posts and Stories: These are the sum of all the content you share on Instagram, and they are crucial for showcasing your style and attracting followers.
• Followers and Following: Shows the size of your community and level of interaction.
• Highlights: Save important Stories to the Highlights section of your profile, making them permanently available for new visitors to quickly understand you.

Tips:

• Regularly update your bio to keep the information current.
• Use a consistent style and color scheme when posting content to build a distinct personal brand image.

2.2 Posts

Posts are the core function of Instagram, allowing users to share:

• Photos: Can be single or multiple photos, forming a carousel post.
• Videos: Can be up to 60 seconds long (for regular posts), with different length limits for Reels.
• Carousel Post: Can contain up to 10 photos or videos, allowing users to swipe left and right to view.

Each post can include:

• Caption: Use text to describe the photo or video, including emojis, tagging friends (@mention), and hashtags (#hashtag).
• Location Tag: Mark the location where the photo or video was taken, making it easier for other users to search for related content.
• Tagging People: Tag people in the photo or video, notifying them.
• Hashtags: Using relevant hashtags can increase post visibility, allowing more people to see your content.

Tips:

• Use high-quality photos and videos to enhance visual appeal.
• Write engaging captions to interact with followers.
• Use hashtags effectively to expand the reach of your content.
• Carousel Post Usage: Can be used to tell a story, showcase different aspects of a product, or share a series of tips or steps.

2.3 Stories

Stories are temporary content that disappears after 24 hours, providing a more immediate and lifestyle-oriented way to share. They include:

• Photos: Can be taken directly or uploaded from your phone’s gallery.
• Short Videos: Can record short clips or upload pre-recorded videos.
• Boomerang: Create looping short videos for added fun.
• Text: Add text to photos or videos to convey messages.
• Stickers and Filters: Offer a variety of stickers, GIFs, filters, and effects to enrich Stories content.
• Interactive Features: Questions, polls, quizzes, sliders, etc., to increase interaction with followers.

Tips:

• Use Stories to highlight your daily life, behind-the-scenes content, or limited-time offers.
• Use interactive features to build closer relationships with followers.
• Use Templates and Layout Tools: Many apps and websites offer templates and layout tools for Instagram Stories, helping you create more professional content.

2.4 Explore Page

The Explore Page recommends personalized content based on user interests and behavior, including:

• Popular Posts: Displays current popular posts based on likes, comments, and shares.
• Suggested Users: Recommends users you might be interested in based on your following and interaction history.
• IGTV Videos: Displays longer video content.
• Reels Videos: Displays popular short Reels videos.

Tips:

• Use relevant hashtags and high-quality content to increase your chances of appearing on the Explore Page, boosting visibility.

2.5 Direct Messages

The Direct Messages feature allows users to have one-on-one or group conversations, sending:

• Text Messages: Send text messages for communication.
• Voice Messages: Send voice messages for quicker and more convenient communication.
• Photos and Videos: Share photos and videos.
• Stickers and GIFs: Use stickers and GIFs to add fun to conversations.
• Temporary Photos and Videos: Send photos and videos that disappear after being viewed.

Tips:

• Use Direct Messages for more private communication with friends, family, and customers.
• Business accounts can use Direct Messages for customer service and marketing promotions.

3. How to Start Using Instagram

3.1 Registering an Account

1. Download the Instagram app from the App Store or Google Play: On your iOS (iPhone/iPad) or Android device, go to the App Store or Google Play Store, search for “Instagram,” and download the official app. Make sure to download from official sources for safety.
2. Open the app and click “Sign Up”: After opening the Instagram app, you will see options to sign up or log in. If you are a new user, click “Sign Up.”
3. Register with an email, phone number, or Facebook account: You can choose to register with an email address, phone number, or an existing Facebook account. Using a Facebook account can help you find friends on Instagram more quickly.
4. Enter a username and password: Choose a unique and memorable username. Your username is your identity on Instagram, and others can find you through it. Set a secure password and keep it safe.
5. Complete your profile: Fill in your name, birthday (optional), and other relevant information.

3.2 Setting Up Your Profile

A complete profile can effectively attract more followers and showcase your personal style or brand image.

• Upload a profile picture: Choose a clear, high-quality photo for your profile picture. If you represent a brand, use the brand logo. The image should be square and clear at various sizes.
• Write an attractive bio: Use concise and clear text to introduce yourself or your brand. Include keywords, interests, contact information, or website links. Use line breaks and emojis to make the bio more readable. For example:

  • Personal Account: “Freelancer who loves travel, food, and photography

    Sharing the beautiful moments of life

    #Travel #Food #Photography”

  • Business Account: “[Brand Name]

    Specializing in [Product/Service]

    Providing [Value Proposition]

    Official Website Link: [Website Link]”

• Add a website link (if applicable): Include a clickable website link in your bio, making it easy for others to visit your website, blog, or other online resources.
• Consider switching to a professional account: If you are a business or creator, consider switching to a professional account (business or creator account) to access more features, such as:
  • Insights: View post reach, engagement, and other data to understand your audience’s preferences.
  • Contact Buttons: Add email, phone number, or address for easy customer contact.
  • Advertising: Use Instagram’s ad features to target your audience.

3.3 Posting Your First Post

1. Click the “+” button at the bottom of the navigation bar: On the main interface of the Instagram app, there is a “+” button at the bottom. Click it to start posting a new post.
2. Select the photo or video to upload: You can choose an existing photo or video from your phone’s gallery or use Instagram’s built-in camera to take a new photo or video.
3. Choose a filter or edit the image (optional): Instagram offers various filters and editing tools to adjust the brightness, contrast, saturation, sharpness, etc., making the photo more visually appealing.
4. Write a caption: Write an engaging caption to describe the photo or video, including emojis, tagging friends (@mention), and hashtags (#hashtag).
5. Add a location and tags (optional): You can add a location tag to mark where the photo or video was taken and use person tags (@mention) to tag people in the photo or video.
6. Click “Share”: After completing the above steps, click the “Share” button to post your first post.

Additional Tips:

• Post high-quality content: Using high-quality photos and videos can enhance visual appeal and attract more followers.
• Use relevant hashtags: Using hashtags related to your content can increase post visibility, allowing more people to see your content.
• Interact with other users: Liking, commenting, and sharing other users’ content can build good community relationships.
• Posting Time: Observe your audience’s active times and post content when they are most active to increase post reach.

4. Instagram Usage Tips

4.1 Increasing Post Reach

The goal of increasing post reach is to get more people to see your content. Here are some effective methods:

• Use relevant and popular hashtags: Hashtags are key to making your content more discoverable. Using relevant and popular hashtags can increase post visibility.
  • Research hashtags: Use Instagram’s search function or third-party tools to research popular hashtags related to your content.
  • Mix different types of hashtags: In addition to using large, broad hashtags, use some medium and small, more targeted hashtags to reach a more specific audience. For example, if you post a photo about coffee, you can use hashtags like #Coffee, #Cafe, #HandBrewedCoffee, #TaipeiCafe.
  • Avoid using too many irrelevant hashtags: Using too many irrelevant hashtags may be seen as spam by Instagram, which could reduce visibility.
• Post content during peak times: Posting content when your audience is most active can increase post reach. You can check your audience’s active times through Instagram Insights.
• Interact with followers, reply to comments and messages: Actively replying to followers’ comments and messages can build good relationships and increase your account’s weight, making Instagram’s algorithm more likely to push your content to more people.
• Use Instagram’s new features like Reels, collaborative posts, etc.: Instagram often introduces new features, and using these can provide more exposure opportunities. For example, Reels are currently a heavily promoted feature on Instagram, and using Reels can more easily reach new audiences. Collaborative posts allow two accounts to post together, reaching both sets of followers.
• Location Tags: If your content is related to a specific location, be sure to add a location tag, making it easier for others to find your post when searching for that location.

4.2 Increasing Followers

The goal of increasing followers is to expand your community and attract more people interested in your content.

• Regularly post high-quality content: Consistently posting high-quality content is the foundation for attracting followers. Content should be engaging, relevant, and provide value.
• Interact with other users: Actively liking, commenting, and sharing other users’ content, especially those related to your target audience, can get their attention and increase their likelihood of following you.
• Participate in relevant communities and challenges: Participating in communities and challenges related to your content can help more people recognize you and increase your follower count.
• Cross-promote your Instagram account: Promote your Instagram account on other social media platforms, websites, or blogs to attract more followers.
• Host giveaways or contests: Hosting attractive giveaways or contests can quickly increase your follower count and engagement rate.
• Collaborate with other accounts: Collaborating with other relevant accounts for content exchanges or joint posts can reach both sets of followers.

4.3 Creating Engaging Stories

Stories provide a more immediate and lifestyle-oriented way to share content, effectively engaging with followers.

• Use interactive stickers (like polls, questions, quizzes, sliders, etc.): Interactive stickers can effectively increase follower participation and gather feedback.
• Show behind-the-scenes content: Sharing behind-the-scenes content of your work, life, or creative process can help followers understand you better and build closer relationships.
• Create themed series of Stories: Link related Stories into a themed series, such as “Daily Outfit,” “Food Exploration,” to keep followers engaged.
• Save important Stories as Highlights: Save important Stories to the Highlights section of your profile, making them permanently available for new visitors to quickly understand you.
• Use filters, effects, and GIFs: Use Instagram’s built-in or third-party app-provided filters, effects, and GIFs to make your Stories more lively and interesting.
• Use clear text and appealing layouts: Use clear, readable text and attractive layouts to make your Stories more visually appealing.

4.4 Utilizing IGTV and Reels

IGTV and Reels are two different types of video content offered by Instagram.

• IGTV: Create long-form professional content: IGTV is suitable for posting longer videos, such as interviews, tutorials, behind-the-scenes content, allowing for deeper interaction with viewers.
• Reels: Create fun, engaging short videos: Reels are suitable for posting short, creative, and interesting videos, such as dances, comedy, talent showcases, attracting younger demographics.
• Use music and effects effectively: Using popular music and effects in Reels can increase video appeal.
• Participate in popular challenges and trends: Participating in popular challenges and trends on Reels can increase 🤖 MarkDown

  3.3 Posting Your First Post

1. Tap the “+” button at the bottom of the navigation bar: On the main interface of the Instagram app, there is a “+” button at the bottom. Tap it to start posting a new post.
2. Choose a photo or video to upload: You can select an existing photo or video from your phone’s gallery, or use Instagram’s built-in camera to take a new photo or video.
3. Apply filters or edit the image (optional): Instagram offers various filters and editing tools to adjust the brightness, contrast, saturation, and sharpness of your photo, making it more visually appealing.
4. Write a caption: Write an engaging caption to describe the content of your photo or video. You can include emojis, mention friends (@mention), and use hashtags (#hashtag).
5. Add location and tags (optional): You can add a location tag to mark where the photo or video was taken, and use tags (@mention) to tag people in the photo or video.
6. Tap “Share”: After completing the above steps, tap the “Share” button to post your first post.

Additional Tips:

• Post high-quality content: Using high-quality photos and videos can enhance visual appeal and attract more attention.
• Use relevant hashtags: Using hashtags related to your content can increase the visibility of your post, allowing more people to see it.
• Engage with other users: Liking, commenting, and sharing other users’ content can build good community relationships.
• Post timing: Observe when your audience is most active and post during those times to increase the reach of your post.

4. Instagram Tips and Tricks

4.1 Increasing Post Reach

The goal of increasing post reach is to get more people to see your content. Here are some effective methods:

• Use relevant and popular hashtags: Hashtags are key to making your content more discoverable. Using relevant and popular hashtags can increase the visibility of your post.
  • Research hashtags: Use Instagram’s search function or third-party tools to research popular hashtags related to your content.
  • Use a mix of different types of hashtags: In addition to using large, broad hashtags, use some medium and small, more specific hashtags to reach a more targeted audience. For example, if you post a photo of coffee, you can use hashtags like #coffee, #cafe, #handbrewedcoffee, #taipeicafe.
  • Avoid using too many irrelevant hashtags: Using too many irrelevant hashtags may be seen as spam by Instagram, which can reduce visibility.
• Post during peak times: Posting during times when your audience is most active can increase the reach of your post. You can check your audience’s active times through Instagram Insights.
• Engage with your followers, reply to comments and messages: Actively replying to your followers’ comments and messages can build good engagement and increase your account’s weight, making Instagram’s algorithm more likely to show your content to more people.
• Use Instagram’s new features, such as Reels, collaborative posts, etc.: Instagram often introduces new features, and using these can increase your exposure opportunities. For example, Reels short videos are currently a feature that Instagram is promoting, and using Reels can help you reach new audiences more easily. Collaborative posts allow two accounts to post together, reaching both sets of followers.
• Use location tags: If your content is related to a specific location, be sure to add a location tag so others can find your post when searching for that location.

4.2 Increasing Followers

The goal of increasing followers is to expand your community and attract more people interested in your content.

• Post high-quality content regularly: Consistently posting high-quality content is the foundation for attracting followers. Your content should be engaging, relevant, and provide value.
• Engage with other users: Actively liking, commenting, and sharing other users’ content, especially those related to your target audience, can get their attention and increase the likelihood of them following you.
• Participate in relevant communities and challenges: Participating in communities and challenges related to your content can help more people get to know you and increase your follower count.
• Cross-promote your Instagram account: Promote your Instagram account on other social media platforms, websites, or blogs to attract more followers.
• Host giveaways or contests: Hosting attractive giveaways or contests can quickly increase your follower count and engagement rate.
• Collaborate with other accounts: Collaborating with other relevant accounts for content exchanges or joint posts can reach both sets of followers.

4.3 Creating Engaging Stories

Stories provide a more immediate and personal way to share content, effectively engaging with your followers.

• Use interactive stickers (like polls, questions, quizzes, sliders, etc.): Interactive stickers can effectively increase follower engagement and gather feedback.
• Show behind-the-scenes content: Sharing behind-the-scenes content of your work, life, or creative process can help followers understand you better and build a closer relationship.
• Create themed series of Stories: Link related Stories into a themed series, such as “Outfit of the Day,” “Food Exploration,” to keep followers engaged.
• Save important Stories as Highlights: Save important Stories to your profile’s Highlights section to keep them permanently, making it easy for new visitors to quickly understand you.
• Use filters, effects, and GIFs: Using Instagram’s built-in or third-party app-provided filters, effects, and GIFs can make your Stories more lively and interesting.
• Use clear text and layout: Using clear and readable text and attractive layouts can make your Stories more visually appealing.

4.4 Using IGTV and Reels

IGTV and Reels are two different types of video content offered by Instagram.

• IGTV: Create long-form professional content: IGTV is suitable for posting longer videos, such as interviews, tutorials, behind-the-scenes content, allowing for deeper engagement with your audience.
• Reels: Create fun and engaging short videos: Reels are suitable for posting short, creative, and fun videos, such as dances, comedy, talent shows, attracting a younger audience.
• Use music and effects effectively: Using popular music and effects in Reels can increase the appeal of your videos.
• Participate in popular challenges and trends: Participating in popular challenges and trends on Reels can increase the visibility of your videos.

4.5 Using Instagram Business Tools

If you are a business or creator, using Instagram’s business tools can help you market and promote more effectively.

• Insights: Understand your audience and post performance: Through Insights, you can understand your audience’s demographics, active times, and post reach, engagement numbers, helping you better understand your audience and optimize your content strategy.
• Promote Posts: Expand the reach of your posts: You can pay to promote your posts, allowing more of your target audience to see your content.
• Shopping Tags: Tag products directly in posts: If you are an e-commerce or retail business, you can use shopping tags to directly tag products in posts, making it easy for users to click and buy.
• Branded Content Ads: Collaborate with influencers or creators to reach a broader audience through branded content ads.

5. Instagram Best Practices

1. Maintain Visual Consistency:

   • Use consistent filters and tones: Choose a set of filters or editing styles you like and keep them consistent across all your posts to establish a distinct brand image or personal style. This can make your profile look more professional and cohesive.
   • Unified composition and layout: Pay attention to the composition and layout of your photos, such as using the rule of thirds, symmetrical composition, to make your photos more aesthetically pleasing. If you use multiple photos in a carousel post, also pay attention to the layout and transitions between photos.
   • Establish a brand color palette: If you are running a brand, establish a brand color palette and use these colors in all your visual content to strengthen brand recognition.
   • Example: If you run a food account, you can choose to use bright, vibrant colors and emphasize the details and textures of the food. If you run a travel account, you can choose to use natural tones and emphasize the grandeur and vastness of the scenery.

2. Build Authentic Engagement with Your Audience:

   • Actively reply to comments and messages: Take the time to reply to your followers’ comments and messages, showing your sincerity and care, building good engagement relationships.
   • Ask questions and encourage interaction: Ask questions in your post captions or use interactive features in Stories, such as questions, polls, quizzes, to encourage followers to engage.
   • Host Q&A sessions or live streams: Regularly host Q&A sessions or live streams for more immediate and in-depth engagement with your followers.
   • Share your stories and perspectives: Share your stories, experiences, and perspectives sincerely to build deeper connections with your followers.
   • Avoid using bots or buying followers: These actions not only violate Instagram’s terms of use but also cannot build real engagement and community.

3. Utilize User-Generated Content (UGC):

   • Encourage followers to share content related to your brand or theme: Host events or challenges to encourage followers to share content related to your brand or theme using specific hashtags.
   • Repost or share followers’ content: Repost or share high-quality content shared by your followers, not only to thank them for their support but also to increase the diversity and authenticity of your content.
   • Build a sense of community: Through UGC, you can make followers feel valued and recognized, thereby building a stronger sense of community.
   • Example: If you run a clothing brand, you can host a “#My[BrandName]Outfit” event, encouraging followers to share photos of them wearing your brand’s clothing, and repost the best ones to your official account.

4. Adhere to Social Media Ethics and Legal Compliance:

   • Respect intellectual property rights: Do not use others’ photos, videos, or music without permission.
   • Comply with advertising regulations: If you post advertising content, be sure to clearly label it, such as using #ad, #collab hashtags.
   • Protect user privacy: Do not disclose users’ personal information without their consent.
   • Avoid posting inappropriate content: Do not post content involving violence, discrimination, or pornography.

5. Regularly Analyze Your Account Performance and Adjust Strategies:

   • Use Instagram Insights: Through Insights, you can understand your audience’s demographics, active times, and post reach, engagement numbers.
   • Analyze data and identify trends: Analyzing data can help you understand which content is popular, which hashtags are effective, and the best posting times.
   • Adjust strategies based on data: Based on the results of data analysis, adjust your content strategy, posting times, hashtags, etc., to improve your account’s performance.
   • Use third-party analytics tools: In addition to Instagram’s built-in Insights, you can also use some third-party analytics tools for more in-depth data analysis.
   • Track competitors: Observing your competitors’ account performance and strategies can help you find areas for improvement.

6. Frequently Asked Questions (FAQ)

Q1: How to increase the engagement rate of Instagram posts?

A1: The key to increasing engagement rate is to create valuable content and actively engage with your audience. Here are some specific methods:

• Post high-quality content: Use high-quality photos and videos and provide deep, interesting, or useful content.
• Use relevant hashtags: Use relevant and popular hashtags to increase the visibility of your post.
• Post at optimal times: Post during times when your audience is most active to increase post reach. You can use Instagram Insights to check your audience’s active times.
• Actively engage with followers: Reply to comments, messages, and Stories responses to build good engagement relationships with your followers.
• Use interactive features: Ask questions in post captions or use interactive features in Stories, such as questions, polls, quizzes, sliders, to encourage follower engagement.
• Host giveaways or contests: Hosting attractive giveaways or contests can quickly increase engagement rates.
• Use Reels and live streams: Reels short videos and live streams are currently features that Instagram is promoting, and using these can help you reach new audiences more easily and increase engagement rates.

Q2: What are the advantages of an Instagram Business Account?

A2: Business accounts provide many additional features to help businesses and creators market and promote more effectively:

• Insights: View audience demographics, active times, and post reach, engagement numbers to better understand your audience and optimize your content strategy.
• Promotion: You can pay to promote your posts or Stories to reach more of your target audience.
• Contact Buttons: Add email, phone number, or address contact information for customers to easily contact you.
• Shopping: Tag products in posts and Stories for users to click and buy.
• Branded Content Ads: Collaborate with influencers or creators to reach a broader audience through branded content ads.
• Primary Category: Choose your business category to help users understand your business more clearly.

Q3: How to use Instagram for marketing?

A3: Instagram marketing requires a clear strategy and continuous effort. Here are some key steps:

• Establish a clear brand image: Determine your brand positioning, target audience, and brand values, and maintain a consistent visual style and message across all content.
• Create engaging content: Post high-quality, valuable, and audience-relevant content to attract their attention and interest.
• Engage with followers: Actively reply to comments, messages, and Stories responses to build good engagement relationships with your followers.
• Use Instagram’s advertising features: Use precise audience targeting to deliver ads to your target customers, increasing brand awareness and sales.
• Influencer marketing: Collaborate with influencers or creators in related fields to reach a broader audience through their influence.
• Host events or contests: Host online or offline events to increase brand awareness and user engagement.
• Track and analyze data: Use Insights and other analytics tools to track and analyze the effectiveness of your marketing activities, and adjust strategies based on the data.

Q4: How does the Instagram algorithm work?

A4: Instagram’s algorithm determines the order of content display based on multiple factors. Here are some main factors:

• User Interest: Instagram judges user interest based on past interaction records, such as likes, comments, follows, and prioritizes content they are interested in.
• Timeliness: Instagram prioritizes newer content, so posting at optimal times is very important.
• Relationship Strength: Instagram prioritizes content from accounts with which users frequently interact, such as friends, family, or frequently engaged brands.
• Usage Frequency: The frequency of user usage also affects the content they see. If users use Instagram frequently, they will see more diverse content.
• Following Count: The number of accounts a user follows also affects the content they see. If a user follows many accounts, the content they see will be more diverse.

Q5: How to protect your Instagram account security?

A5: Protecting account security is very important. Here are some recommendations:

• Use strong passwords: Use complex passwords containing uppercase and lowercase letters, numbers, and symbols, and change them regularly.
• Enable two-factor authentication: After enabling two-factor authentication, even if someone knows your password, they will need to enter a verification code to log into your account.
• Regularly check login activity: Regularly check your account’s login activity to see if there are any unknown login records.
• Be cautious with third-party app authorizations: Only authorize trusted third-party apps to access your Instagram account.
• Do not click on suspicious links: Do not click on links from unknown sources to prevent phishing websites from stealing your account information.
• Regularly update the app: Keep the Instagram app updated to the latest version to patch security vulnerabilities.

Conclusion

Instagram, as a powerful visual social platform, provides endless creative and social possibilities for users. Through this guide, you can better understand and utilize Instagram’s various features to enhance your social media experience. Whether you are an individual user or a brand manager, mastering these skills will help you succeed on Instagram. Start your Instagram journey, showcase your unique perspective, and share wonderful moments with users worldwide!